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Production brief / 制作问卷

Lock the decisions before you spend the credits.

Use this questionnaire before storyboarding. A clear brief reduces continuity failures, unnecessary regenerations and budget surprises.

1. Purpose / 项目目的

What must the audience think, feel or do after watching? Where will the film appear? / 观众看完需要产生什么想法、情绪或行动?影片在哪里发布?

2. Story / 故事

One-sentence logline, beginning, turning point and ending. List required dialogue or claims. / 一句话梗概、开端、转折和结尾;列出必须出现的对白或主张。

3. Cast / 人物

Names, ages, appearance, relationships, emotions and approved reference images. / 姓名、年龄、外貌、关系、情绪及已授权参考图。

4. Continuity / 连续性

Wardrobe, equipment, hero props, locations, time, weather, screen direction and eye lines. / 服装、装备、核心道具、地点、时间、天气、动作方向与视线。

5. Visual language / 视觉语言

Genre, aspect ratio, camera, lenses, pacing, color and Reality Texture Lock. / 类型、画幅、摄影机、镜头、节奏、色彩与现实质感锁定。

6. Audio / 声音

Dialogue language, voice, ambience, music direction and delivery mix. / 对白语言、声音、环境音、音乐方向与交付混音。

7. Deliverables / 交付

Runtime, versions, captions, resolution, deadline and review stakeholders. / 时长、版本、字幕、分辨率、截止日期与审批人。

8. Rights and restrictions / 权利与限制

Confirm ownership or permission for every person, logo, voice, image, video and music reference. / 确认所有人物、商标、声音、图片、视频和音乐参考均已获得授权。

Discuss a production / 商谈制作